Relationship Selling in Senior Living
Relationship Selling In Senior Living is the foundation of all learning at Senior Living Sales Pro. Whether you are experienced or a brand new sales counselor, a General Manager, Department Manager, Regional Sales or looking to break into the industry, this course is for you.
BUY THE COURSE FOR $1,297Learning Objectives
Occupancy is the outcome of many small greetings and meetings – a courtship of sorts. All occupancy begins with a relationship made between you (the sales counselor) and a prospective resident (the Prospect). Understanding the distinct difference between making a transactional sale versus a relationship based sale is vital to your ongoing and continued success.
Who are you in this relationship-based sale and what role do you play? What about the Prospect? What is going on in their life and how is it that you are both about to embark on a 200-day journey?

Develop Personal Expertise

Ultimately create greater occupancy success

Master the prospect journey from Inquiry to Move-In

Enable your advancement in the senior living industry

To improve the senior living sales profession
Key Concepts Covered Include:
This is the foundation of everything Senior Living Sales Pro has to offer. It is the core learning that everyone who comes to Senior Living Sales Pro will need to take in order to build and move forward.


What our clients say...
Jodi's presentation skills are enviable - regardless of the subject matter, she can walk on a stage and mesmerize and engage an audience of any size. Jodi was practical, honest and had impeccable organizational skills.
Talia (Ferszt) Novik
Senior Marketing Communications Executive

What our clients say...
The training was absolutely fantastic! I can’t thank you enough for your time and support. We have been implementing all of your suggestions and admittedly we have a long way to go to get where we need to be, but your tools are great!
Tanya Pirie
Director of Operations St. Elizabeth Village

What our clients say...
Working with Jodi has been a wonderful experience. She has helped the retirement home succeed in many ways. Her style and work ethic makes Jodi a pleasure to work with.
Trish Talabis
Regional Director, Extendicare Assist & Marketing Consultant Extendicare Assist

What our clients say...
Jodi is so personable and understanding. I’ve always felt like she was in my corner working alongside to help me achieve my goals.
Holly Jordan
Director Community Relations peopleCare Communities Oakcrossing Retirement Living

What our clients say...
Jodi’s training presentations are spectacular. Her passion for the customer experience shines through as she presents her information with enthusiasm and is truly engaging. The content and tools are easy to understand and even easier to execute. Having had the opportunity to experience her training, I can say without a doubt that it has given me creative ideas and techniques to ensure that I am impactful in my Sales & Marketing goals and knowing that she is still there to support after the training is over has given me the confidence to succeed.
Nicole Almost
Sales & Marketing Consultant Extendicare Assist

What our clients say...
Jodi is so engaging, personable and full of knowledge. Hands down the best conference/training I’ve ever been to.
Renee Oystrick
Community Relations Manager, Autumnwood

What our clients say...
Wow!!! We spent 2 fabulous days with Jodi. While I am not new to the health care field and supporting the Senior population, I learned so much from a supportive sales perspective.
Jodi kept us engaged for the entire time and we enjoyed many good laughs. The take-away from the information was tremendous and will be instrumental in helping us support our seniors in our community.
Lyn Garnett
Administrator, Autumnwood

What our clients say...
I cannot speak highly enough of Senior Living Pro and the exceptional experience I've had with them. Jodi, the founder, has been instrumental in driving enthusiasm and excitement on my team of Senior Living Pro's. The level of dedication and passion she brings to her work is truly commendable.
From my first interaction with Senior Living Pro, it was evident that they have a great and robust understanding of this sector. The attention to detail in creating a supportive community is impressive, and it's clear that they genuinely care about the quality of life for seniors.
Justine Landry
Managers of Operations, Autumnwood

What our clients say...
Our organization recently spent two days with Seniors Living Pro. Jodi is an exceptional trainer and brings her experience to evoke collaborative and engaged thinking. Thanks for the inspiration!
Bradley Lukas
Regional Manager Operations, S&R Group
Who should take this training?
- Everyone who leases/sells senior-living projects
- Brand new sales personnel during orientation to the role of senior-living sales/leasing
- Individuals seeking to become a Senior Living Sales Professional
- Front desk/concierge personnel in a senior-living residence(s)
- General Managers and/or Administrators of senior-living residence(s)
- Sales Managers/Coaches accountable for occupancy performance