Mystery Shopping & Competitor Survey
Want to know exactly how thing are going in the community? Wondering how well your selling team is doing at connecting with Prospects and influential family members?
Not all mystery shopping is created for senior living - be sure you are using an industry specific custom tool and realistic shoppers before you invest.
Mystery Shopping
There are two specific reasons to execute a Mystery Shop either in person or by telephone.
One, performance management of the selling personnel within an operating home.
Two, provide rich information for Developers and Owners to guide and support decisions on new projects including suite-style and size, amenities, services and market price.
Senior Living Pro uses distinct and exceptional survey tools to evaluate and present information that is gathered by real shoppers. We use non-industry shoppers whose profile matches that of a Prospective Resident’s family member to Mystery Shop a community and report with an unbiased and completely personal voice.
Your data is held secure online with multiple variations of report exporting possibilities. Included in all reports is a reputation score and additional consumer indexing details.
Reports tracked over time with multiple reviews produce trending and additional analytic capacity.
GET IN TOUCHCommunity Review
Sales Performance Mystery Shop - This survey is comprised of 120+ questions designed to assess the skills and knowledge of the sales professional and Revenue Team at a senior living residence.
The questions within the survey are divided by categories, and sections:
- Section 1: Reception, Telephone Performance, First Impression
- Section 2: Sales Counsellor Inquiry Call
- Section 3: Moment of Arrival, Exterior of Building
- Section 4: Sales Counsellor Discovery Interview Performance
- Section 5: Sales Counsellor Tour Performance
- Section 6: Interior of Building
- Section 7: Sales Counsellor Closing the Sale
Select from Independent Supportive Living, Assisted Living or Memory Care Service Level surveys all written specifically to report on the Senior Living industry using Senior Living Sales Pro's proprietary playbooks.
Impression Score questions require narrative response and scoring that seeks to report the shopper’s impression and assessment of quality.
Attention Areas draw out the lowest scoring areas that require attention from the team and get them rolling immediately on areas for improvement.
Telephone calls are recorded and uploaded into the Media Explorer and images creating exceptional learning and coaching opportunities.
Site specific personnel target is determined prior to the shop and three attempts are made to reach this person to secure a tour date and if unsuccessful a drop in will be executed.
The in person tour is anticipated to be 60-minutes and the shopper will wait for 5 days post tour date to record and upload all follow-up activities that are executed.
Pricing: $600 per shop [Inquire specifically for special multiple location pricing.]
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Competitor Review
When reviewing for the purpose of establishing market and competitive intelligence, Senior Living Pro seeks to review five of the most competitive residences within the primary market area of the development project.
Most competition can be established through proximity, service similarity, price point, or otherwise directed by the Developer.
This survey is comprised of 25 specific questions and multiple service matrix charts that display the pricing and service inclusions for a competitor.
This survey is specifically designed to gather and report competitor price and service level data and not to evaluate the human resources and presentation performance.
No specific shopper is identified for these shops and the shoppers do not have to meet all identified demographics to complete the survey.
Pricing: $495 per shop
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What our clients say...
Jodi's presentation skills are enviable - regardless of the subject matter, she can walk on a stage and mesmerize and engage an audience of any size. Jodi was practical, honest and had impeccable organizational skills.
Talia (Ferszt) Novik
Senior Marketing Communications Executive
What our clients say...
The training was absolutely fantastic! I can’t thank you enough for your time and support. We have been implementing all of your suggestions and admittedly we have a long way to go to get where we need to be, but your tools are great!
Tanya Pirie
Director of Operations St. Elizabeth Village
What our clients say...
Working with Jodi has been a wonderful experience. She has helped the retirement home succeed in many ways. Her style and work ethic makes Jodi a pleasure to work with.
Trish Talabis
Regional Director, Extendicare Assist & Marketing Consultant Extendicare Assist
What our clients say...
Jodi is so personable and understanding. I’ve always felt like she was in my corner working alongside to help me achieve my goals.
Holly Jordan
Director Community Relations peopleCare Communities Oakcrossing Retirement Living
What our clients say...
Jodi’s training presentations are spectacular. Her passion for the customer experience shines through as she presents her information with enthusiasm and is truly engaging. The content and tools are easy to understand and even easier to execute. Having had the opportunity to experience her training, I can say without a doubt that it has given me creative ideas and techniques to ensure that I am impactful in my Sales & Marketing goals and knowing that she is still there to support after the training is over has given me the confidence to succeed.
Nicole Almost
Sales & Marketing Consultant Extendicare Assist
What our clients say...
Jodi is so engaging, personable and full of knowledge. Hands down the best conference/training I’ve ever been to.
Renee Oystrick
Community Relations Manager, Autumnwood
What our clients say...
Wow!!! We spent 2 fabulous days with Jodi. While I am not new to the health care field and supporting the Senior population, I learned so much from a supportive sales perspective.
Jodi kept us engaged for the entire time and we enjoyed many good laughs. The take-away from the information was tremendous and will be instrumental in helping us support our seniors in our community.
Lyn Garnett
Administrator, Autumnwood
What our clients say...
I cannot speak highly enough of Senior Living Pro and the exceptional experience I've had with them. Jodi, the founder, has been instrumental in driving enthusiasm and excitement on my team of Senior Living Pro's. The level of dedication and passion she brings to her work is truly commendable.
From my first interaction with Senior Living Pro, it was evident that they have a great and robust understanding of this sector. The attention to detail in creating a supportive community is impressive, and it's clear that they genuinely care about the quality of life for seniors.
Justine Landry
Managers of Operations, Autumnwood
What our clients say...
Our organization recently spent two days with Seniors Living Pro. Jodi is an exceptional trainer and brings her experience to evoke collaborative and engaged thinking. Thanks for the inspiration!
Bradley Lukas
Regional Manager Operations, S&R Group
Ever notice how Prospects for senior living are stuck in an
"I'm not ready yet" mindset?
This comprehensive guide walks Prospects through the 200-Day process of transitioning their lives and moving to a senior living community.
This is the perfect follow-up for all Prospects and their family members. Let this be your voice after they leave your residence. Break down this complex decision into simple, easy to accomplish steps and show them that you are a professional who can be trusted.
If you are not sure where to start why not jump on a call with Jodi? Book a 30-minute complimentary call.
Feel free to reach out and contact me today for a FREE discovery call.
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